Essential Planning For Your School In Kind Donation Fundraising Success
Every year I talk with people who have had their school fundraising program literally dropped in their lap. Many times these people have taken on the job because there was no one else to step up. In every case,
their main concern is that they want to do a better job with next year’s school fundraising than was done this year. Imagine the pressure of picking a product or running the sale in such a way that the school actually makes less than they did last year. Now that is what I call pressure!
To make your life a bit easier here is a simple guide to ensuring that your school fundraising events achieve their goals and operate smoothly. Namely, that they are both profitable and trouble free.
The very first thing that you must do is determine how much money you need to raise. Take into account all expenses that you expect to incur. However, determining how much you need to raise can be quite a job. It also helps your cause to have specific instead of “general” goals.
Running a school fundraising campaign with in kind donation the intended goal to “raise as much as we can” is very hard to communicate to parents of your students and will likely not get a lot of support. If you find that you really don’t have anything pressing that you need to raise money for, it is better to give the parents a break and simply choose to not do a fundraiser.
When conducting a fundraiser you must set a timeline. It is wise to consult a professional fundraiser if you are planning to do any type of product sale. They can help you determine a timeline that will allow you plenty of time to conduct your fundraising activities. They can even help you plan events around your calendar so that the Fall Carnival won’t interfere with your product sale, and your product sale won’t interrupt your Book Day’s and so forth.
Determine who you will be targeting in your fundraising. Ask yourself is you want to make your school fundraiser a product sale or a family type of event fundraiser like an auction or carnival. Or, do you need to try to raise more money by doing a product sale like cookie dough or Christmas wrap. Each one of these type fundraisers have it’s own application in different schools. There are some schools that do a spaghetti dinner and make ten’s of thousands on them, while others will barely break even.
I have found that the prizes that are given in a particular school fundraising program has more to do with it’s success than any other single factor. A school could almost sell five dollar bills for ten dollars and do very well if you motivate the students and parents correctly.
One misconception about prize incentives is that many believe that the bigger the prize the better the sale. If one of the prizes for the top seller is an item that is the latest craze that year, then you will have a better sale. Do not fall into that trap.
Every year I talk with people who have had their school fundraising program literally dropped in their lap. Many times these people have taken on the job because there was no one else to step up. In every case, their main concern is that they want to do a better job with next year’s school fundraising than was done this year. Imagine the pressure of picking a product or running the sale in such a way that the school actually makes less than they did last year. Now that is what I call pressure! To make your life a bit easier here is a simple guide to ensuring that your school fundraising events achieve their goals and operate smoothly. Namely, that they are both profitable and trouble free. The very first thing that you must do is determine how much money you need to raise. Take into account all expenses that you expect to incur. However, determining how much you need to raise can be quite a job. It also helps your cause to have specific instead of “general” goals. Running a school fundraising campaign with in kind donation the intended goal to “raise as much as we can” is very hard to communicate to parents of your students and will likely not get a lot of support. If you find that you really don’t have anything pressing that you need to raise money for, it is better to give the parents a break and simply choose to not do a fundraiser. When conducting a fundraiser you must set a timeline. It is wise to consult a professional fundraiser if you are planning to do any type of product sale. They can help you determine a timeline that will allow you plenty of time to conduct your fundraising activities. They can even help you plan events around your calendar so that the Fall Carnival won’t interfere with your product sale, and your product sale won’t interrupt your Book Day’s and so forth. Determine who you will be targeting in your fundraising. Ask yourself is you want to make your school fundraiser a product sale or a family type of event fundraiser like an auction or carnival. Or, do you need to try to raise more money by doing a product sale like cookie dough or Christmas wrap. Each one of these type fundraisers have it’s own application in different schools. There are some schools that do a spaghetti dinner and make ten’s of thousands on them, while others will barely break even. I have found that the prizes that are given in a particular school fundraising program has more to do with it’s success than any other single factor. A school could almost sell five dollar bills for ten dollars and do very well if you motivate the students and parents correctly. One misconception about prize incentives is that many believe that the bigger the prize the better the sale. If one of the prizes for the top seller is an item that is the latest craze that year, then you will have a better sale. Do not fall into that trap.